©2013 DFO, LLC 203 East Main Street, Spartanburg, SC 29319. This advertisement is not an offer to sell a franchise. The savings estimate of up to $1 million is based upon the potential savings of developing, opening and operating five Denny's restaurants under the New and Emerging Market incentive program, in comparison to developing, opening and operating five Denny's restaurants without the incentive program. The estimated savings include reduced royalty fees calculated using the $1,414,000 average unit volume of franchised Denny's restaurants nationwide in 2012 as published in Item 19 of Denny's 2013 Franchise Disclosure Document. Of the nationwide franchised outlets whose data was used in arriving at the 2012 franchised restaurant sales figure, 512 franchise units or 37% of the franchised restaurants actually attained or surpassed the indicated sales results. Individual restaurant sales performance will vary. There is no assurance that you will do as well or achieve the estimated potential savings. You must accept this risk. See Denny's Franchise Disclosure document for complete program details, including restrictions such as applicable geography and development time frames. Limited time only.