FOR OVER 50 YEARS, GENERATIONS OF AMERICANS HAVE BEEN WAKING UP TO SOMETHING GREAT FOR BREAKFAST AT DENNY'S.
Harold Butler founded Denny’s in Southern California back in 1953 with a commitment to give the best in service, food, beverages and value. Denny’s began franchising in 1963 and grew from coast to coast along with the emerging highway system. Today, Denny’s is a true icon, with brand awareness of almost 100%*. Having grown to include almost 1,700 restaurants and system-wide sales of over $2.4 billion, Denny’s is one of the largest and most recognized full-service family restaurant chains in the United States.
The Denny’s Operating System is designed to deliver a real breakfast experience around the clock. Home of the famous Grand Slam® breakfasts, Denny’s serves a variety of flavorful food and beverage choices that are both tasty and affordable. We are committed to our position as the go-to restaurant for America’s best breakfast. We continuously pursue innovation to enhance our quality menu and service platform.
* Source: Brand Tracker, May 2009