FOR OVER 50 YEARS, GENERATIONS OF AMERICANS HAVE BEEN WAKING UP TO SOMETHING GREAT FOR BREAKFAST AT DENNY'S.
Harold Butler founded Denny’s in Southern California back in 1953 with a commitment to give the best in service, food, beverages and value. Denny’s began franchising in 1963 and grew from coast to coast along with the emerging highway system. Today, Denny’s is a true icon, with brand awareness of almost 100%*. Having grown to include almost 1,700 restaurants and system-wide sales of over $2.4 billion, Denny’s is one of the largest and most recognized full-service family restaurant chains in the United States.

The Denny’s Operating System is designed to deliver a real breakfast experience around the clock. Home of the famous Grand Slam® breakfasts, Denny’s serves a variety of flavorful food and beverage choices that are both tasty and affordable. We are committed to our position as the go-to restaurant for America’s best breakfast. We continuously pursue innovation to enhance our quality menu and service platform.





* Source: Brand Tracker, May 2009
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©2014 DFO, LLC 203 East Main Street, Spartanburg, SC 29319. This advertisement is not an offer to sell a franchise. The savings estimate of up to $1 million is based upon the potential savings of developing, opening and operating five Denny's restaurants under the New and Emerging Market incentive program, in comparison to developing, opening and operating five Denny's restaurants without the incentive program. The estimated savings include reduced royalty fees calculated using the $1,414,000 average unit volume of franchised Denny's restaurants nationwide in 2012 as published in Item 19 of Denny's 2013 Franchise Disclosure Document. Of the nationwide franchised outlets whose data was used in arriving at the 2012 franchised restaurant sales figure, 512 franchise units or 37% of the franchised restaurants actually attained or surpassed the indicated sales results. Individual restaurant sales performance will vary. There is no assurance that you will do as well or achieve the estimated potential savings. You must accept this risk. See Denny's Franchise Disclosure document for complete program details, including restrictions such as applicable geography and development time frames. Limited time only.

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